Bioflamme's identity reflects the industrial, bold character of the brand and the sector in which it operates. The lettering conveys a cohesive structure, where the precise fit of the letters forms a solid and striking block. The diagonal cuts create a symbol that sums up the essence of elevation and growth, representing the evolution of the brand, its projects and solutions.

This rebrand is structutred by several communication pieces that reinforce the brand's new positioning in its Hotel and Events segment. A brand full of stories, transformations, memories of unique days, hospitality and rest. The experience in Eden takes us to a calm place in direct relationship with the imaginary of the primordial garden.